Fire Engine RED Delivers the Best Client Experiences
Founded in 2001, Fire Engine RED offers strategic enrollment solutions and software to the education market.
Our Services and Products Are Used by More Than 300 Educational Institutions Nationwide
Executing a successful Student Search has never been more complex. Demographics are continuing to shift, the number of test-takers has declined, and dozens of new list sources have emerged. That’s why you need Fire Engine RED.
We’ve been preparing for these dramatic changes for several years, developing new strategies and testing new list sources to help our Student Search clients achieve their enrollment goals. And our clients are seeing our years of preparation and hard work pay off for them in results.
We’re efficient, attentive, and effective. Our clients buy fewer names, leverage more sources, and better target their outreach to drive improved student profiles and enrollment growth.
We offer Student Search Modeling and Inquiry Scoring. Our custom approaches marry unique value-add sources including Segment Analysis Service with our own warehouse of proprietary geodemographic, behavioral, academic, and enrollment data collected from over 11 million college-bound students over the past seven years to drive measurable enrollment results.
Financial Aid Strategy & Student Success
True enrollment success isn’t measured by the size, academic profile, or personal characteristics of your first-year class.
It’s about achieving success across the entire student life cycle. It’s about leveraging your budget and focusing your institutional efforts on investing in students and strategies that ultimately result in satisfied alumni.
Digital Marketing is complicated, fast-moving, and essential to enrollment success. What does it take to get results? It’s not about bombarding students with endless, mind-numbing ads or generating millions of impressions. It’s about generating meaningful results that grow enrollment, which requires deep expertise and a disciplined modeling, data, and analytic approach. It also requires a strategic, nimble, measurable, and dynamic approach by a team of data, enrollment, digital, and creative strategists.
Fire Engine RED brings all of the above to the table and much more.
Fireworks CRM® is the first recruitment CRM to bring a consumer-like user experience (think Apple® and Google®) to the education market, making the complex recruitment process dramatically easier to manage.
Because Fireworks was built with the user experience top of mind, even small admissions offices can administer, utilize, and support Fireworks without adding staff.
Our current clients include community colleges, two-year colleges, four-year colleges, graduate schools, law schools, medical schools, nursing schools, and seminary schools.
Fire Engine RED offers seven individual, easy-to-use, fully customizable web-based software products. Just choose the product(s) you need.
Our products include: Broadcast Email, Text Messaging, Live Chat, Applications, Event Manager, Email Response, and Forms. Each of these products includes unlimited user licenses and live training.
Plus, live support is available to you – and to the students you serve – 8:00 AM to 8:00 PM Eastern, Monday through Friday. And during off-hours, we monitor our support queue and respond promptly to urgent requests.