No technical knowledge requiredAdminister and utilize Fireworks without any coding or technical expertise.
Consumer-like user experienceProvides a simple, intuitive experience (think Apple® and Google®).
Built for admissions
Fireworks was built from the ground up by Fire Engine RED. It’s not a corporate sales tool (Salesforce®) that has been jerry-rigged for admissions.
Uses admissions terminologyAll of the labels, values, reports, etc. are familiar and make sense from the start.
Responsively designedDesigned to dynamically adapt to your smartphone, tablet, or computer. No need to use an app when you’re on the go.
Designed for accessibility
Accessible to people with low vision, corrective lenses, and color blindness.
Customized trainingWe’ll provide you with unlimited, live online training customized to your needs.
Unlimited, live supportOur legendary Client Care team is available to you, your entire staff, and the students you serve 365 days a year.
Start when you’re ready
Begin the implementation process on your timeline.
Fully managed processYou’ll be assigned a dedicated implementation specialist who previously worked in admissions. They’ll guide you through the process — from beginning to end — and do the “heavy lifting” for you.
Consulting on admissions recruitmentWe’ll share CRM best practices and help you implement them.
Reports & analyticsWe’ll create actionable, custom reports for you that will help you make better, data-driven decisions.
Communications strategyWe’ll evaluate your communications plan and help you build a communications strategy to maximize your results.
Answer incoming emails quicklyRespond to incoming email messages in a quick, customized, consistent way in less than one minute.
Sort & route emailsAutomatically sort and route messages to the appropriate staff member to answer.
Create unlimited registration forms
Create forms for your on- and off-campus interviews and recurring events.
Apply your brandingCustomize the look and feel of your registration forms and confirmation messages.
Flexible formatPresent your events in a list or calendar.
Enable sign-up from a mobile device.
Manage eventsSet guest limits and registration deadlines, track attendance, and create customized itineraries.
Create surveysAutomatically send a post-event survey to attendees.
Accept online paymentsIntegrate with your payment gateway (TouchNet, Authorize.net, NelNet, Nova Info/Elavon, Paypal/PayFlowPro).
Manage special requestsAutomate internal emails for special requests (wheelchair accessibility, faculty appointment, visit with coaches).
Send confirmation messages
Automatically send confirmation messages and reminders.
Apply your branding
Customize the look and feel of your applications and application-related email messages.
Mobile-first designEnable viewing and application submissions from a mobile device.
Pre-populate fieldsPre-populate the information you already know.
Utilize conditional logic
Introduce or hide questions based on the student’s prior answers.
Save progressAllow students to save their application and complete it over multiple sessions.
Track progressSee which students have started but not yet completed your application.
Allow students to request and track online recommendations from teachers, coaches, etc.
Upload documentationUpload documents such as essays, personal statements, and resumes.
Waive feesWaive your application fee for all, or select, students.
Print completed applicationsPrint custom PDFs of completed applications one by one or in batches.
Store multiple applications
Store unlimited applications, including those provided by third-party vendors (Common Application, LSAC, state-wide applications).
Create unlimited forms
Build as many customized forms as you need (inquiry, enrollment deposit, registration forms).
Apply your brandingCustomize the look and feel of your forms and confirmation screens/messages.
Mobile-first designEnable viewing and form submissions from a mobile device.
Utilize conditional logicIntroduce or hide questions based on the student’s prior answers.
Create letters, postcards, & labels
Access standard templates or create your own using our “What You See Is What You Get” (WYSIWYG) editor.
Personalize your lettersUse merge tags to personalize your letters.
Schedule sendsSchedule print jobs immediately or schedule them for a future date or time.
View print communications planView your communications plan in a calendar or list format.
Chat with your website visitors
Chat 1-on-1 with your website visitors in real time.
Brand the chat interfaceApply your branding to the chat window.
Receive notificationsReceive an alert when someone starts a chat session.
Enable students to email your office through the chat interface if your staff is offline.
Simultaneous chatsChat privately with multiple students at the same time.
Chat transcriptProvide students with a transcript of their chat.
Review chat historyAccess a student’s previous chats with your office.
Choose your audience
Send text messages to any individual or group.
Segment by fieldSegment messages by any field or combination of fields (location, major, term).
Schedule sendsSend texts immediately or schedule them for a future date or time.
Send reminders (event invitations, deadline notifications) based on specific dates and times.
Personalize your text messagesUse merge tags to personalize your text messages.
Build relationshipsHave two-way text conversations with students at all stages in the admissions funnel.
Automatically manage opt-outsEnable recipients to automatically opt out of texts.
View text communications planView your communications plan in a calendar or list format.