“Reimagining” Student Search

Shelly SpiegelCEO & Chief Creative Officer At Fire Engine RED, we’ve been achieving exceptional performance – and in some cases, record-breaking results – for our Student Search clients. In fact, we’ve seen inquiry rates increase by 40% on average, and as high as...

Admissions Blog Looks at CRM Vendors

Shelly SpiegelCEO & Chief Creative Officer Admissions blogger Jens Larson’s latest post at www.uofadmissionsmarketing.com is “a short look at ten vendors and their histories.” Here’s some of what he had to say about Fire Engine RED: “It’s pretty much a...

First Review of Fireworks CRM

Shelly SpiegelCEO & Chief Creative Officer We gave industry blogger Jens Larson (uofadmissionsmarketing.com) a preview of our Fireworks CRM, and he’s given us our first review. It’s worth noting that, as Jens put it, “Fire Engine RED had no chance to review this...

No, Business Software Doesn’t Have to Be Awful

Shelly SpiegelCEO & Chief Creative Officer An article on Forbes.com notes that, “not many companies that build products for the enterprise have embraced high-quality design.” At Fire Engine RED, we’re pleased to be one of the few exceptions, as we’re building...