by Shelly Spiegel | Jul 15, 2021 | CRM
It’s true, community colleges need a CRM (constituent relationship management). When it comes to recruiting prospective students, student enrollment, retention, student success, and student experience, there is no better solution than implementing a community college...
by Shelly Spiegel | Jul 13, 2021 | CRM
Fireworks CRM (a constituent relationship management system) makes managing the complex admissions process dramatically simpler and less expensive for community colleges. When it comes to recruiting, retention, student success, and student experience, there is no...
by Shelly Spiegel | Jul 9, 2021 | CRM
In this post, I’ll provide you with five tips to help your community college get the best outcome from your CRM RFP. I’ll also share with you a master list of CRM requirements from which you can simply pick and choose what makes sense for your admissions office. My...
by Jeff McLaughlin | Nov 6, 2020 | Data Services, Student Search
Given the bewildering number of changes roiling the enrollment landscape, it’s no surprise that we’re fielding increasing numbers of questions about our modeling. These come from existing clients, who have relied on us to refine purchases and communications, but...
by Jeff McLaughlin | Jul 27, 2020 | Data Services, Student Search
Very early in my career, my first boss told me, “As you move through your professional life, keep in mind that anyone can identify problems, but the most valuable people suggest solutions.” Now, further in my career, it’s obvious that anyone can ask questions. But it...
by Jeff McLaughlin | May 20, 2020 | Data Services, Student Search
My dad grew up just south of Boston, and while he was a fairly reserved person, I could always count on the Car Talk guys to make him laugh. If you’ve never heard of “Click and Clack,” they were two M.I.T. grads who owned a car repair shop in Cambridge, Massachusetts,...
by Jeff McLaughlin | Apr 20, 2020 | Data Services, Student Search
One of my favorite things to tell groups of prospective students and their parents, back when I gave admissions presentations was this: The true value of higher education is the development not of precise skills, but of ways to think about oneself and the world. “I...
by Jeff McLaughlin | Mar 13, 2020 | Data Services, Student Search
Although our 2020 plan had been to write a monthly blog post … plans change. I know you know the feeling! As the leader of Fire Engine RED’s data, analytics and strategy team, I’d like to share some strategic thoughts on the rapidly emerging new challenges...
by Jeff McLaughlin | Mar 2, 2020 | Data Services, Student Search
John Wooden, who coached the UCLA men’s basketball team to 10 national championships, started the first day of practice each fall by teaching his immensely talented athletes… how to put on their socks and properly tie their shoes. His rationale was simple. If players...
by Shelly Spiegel | Jan 9, 2020 | CRM
CRMs have become a MUST-HAVE for admissions offices, including those at community colleges, four-year colleges, graduate schools, law schools, independent schools, medical schools, seminary schools, Catholic schools … you name it. If you’re about to dive in to the CRM...
